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With Forest Hill Real Estate Inc., going above and beyond for our clients is just the beginning. In relentless pursuit of achieving maximum results, Focused on redefining industry standards by providing exceptional real estate service. Lead your next transaction with my Pink Diamond difference, a service package that delivers on every detail of the home selling process, crafted to deliver value to our clients.. Providing an in-depth analysis of your needs contrasted with the current market. Every detail of your sale is taken care of with an experts touch.
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Sellers Consultation
Planning to sell? If you're like most home owners, you're struggling with a few questions. The best way to start answering those questions is to be informed. Our seller's consultation will help determine the best course of action as we go through the process of selling your home, our "Pink Diamond Service". There's no commitment required on your part for us meeting. It will be educational helping you explore your options and to identify your next steps.
  • Determine your goals, needs, wants and price + issues to be disclosed + homes marketability.
  • Whats most important to you - priorities.
  • Discuss Pink Diamond Service.
Representation Agreement
Pairing up with the right REALTOR® is a journey that could take weeks or months. After our consultation I will tell you if my company and I are the best fit for your situation. If we are in agreement to move forward together I will explain in detail our representation. "Going above and beyond for our clients is just the beginning."
  • Review "Agency" choice and select appropriate working relationship.
  • Understanding Agent responsibilities.
  • Advocate to our clients highlighting Top Ten Pros to working with a Realtor®.
  • Assist with gathering essential property documents; survey, easements, tax history ect.
Staging Plan - Preparing Your Home For Sale
First impression is key when selling especially in a competitive market. Our staging plan is based on extensive analyzing of recent sales that are comparable to your property. Providing great insight of reasonable certainty into out target buyer. Putting the odds in your favor, inside, outside and online.
  • Personal Room-By-Room Walktlhoughts.
  • Analyzing of recent sales that compare to your property.
  • Complimentary home staging consultation - complete home enhancement recommendations to help prepare your home for sale inside and outside.
  • Showing tips checklist.
  • Prepare your home for a possible home inspection checklist.
Establish A Listing Price
Trying to understand a fluctuating Real Estate market or knowing the market value of your home can be extremely frustrating. A comparative market analysis, CMA Is the strongest tool we use when estimating the potential selling price for your home.
Strategic Pricing
Setting the price for your home is challenging. Too low, and you leave money on the table. Too high, and you scare away buyers to other properties. To complicate all this, your home is an emotional asset—it’s hard to see it objectively. Pricing is something agents spend their careers refining and mastering.
  • Perform a Comparable Market Analysis CMA - home evaluation estimate.
  • Establish pricing strategy based on the four pieces of information; CMA, Indicated sales price, what trend the current market is and whats most important to you.
  • Monitor listing results i.e; open house feedback, showing appointment results, MLS listing competition and market report results.
  • Watching and analyzing your competition - keeping clients informed.
360° Degree Marketing Plan
Finding a discerning buyer for a one-of-a-kind property takes ingenuity, and an expert command of todays online arena. At Forest Hill Real Estate Inc. Brokerage we have mastered the art of digital marketing. Our 360° Degree Marketing Plan is designed for your property to be seen and to connect with the widest possible audience of quailed buyers.
  • Design and implement marketing plan.
  • Carry out scheduled marketing activities.
  • Communicate with you on a regular basis.
  • Monitor results of marketing activities.
  • Modify marketing plan and pricing strategy as necessary.
Listing Your Home On The Open Market
When everything is in place your listing will be advertised on the open market; Multiple Listing Service, MLS®. As interest in your home rises, so will interest in seeing the real thing. It's time to show off your masterpiece to prospective buyers. Your support is everything in contribution to the success of your home sale.
Showings - Understanding Your Role
A REALTOR® will take care of almost all of the details, but we do have a few tips to maximize the showing experience. Having a flexible showing schedule will help to maximize showing times as we don't want you to miss out on any potential buyers.
  • Property website now live; photos, virtual tour, 3d matterport, floor-plan & property info.
  • Uploading your listing to be advertised on the open market; Multiple Listing Service MLS.
  • Monitor online syndication results; inter-boarded websites & social sites.
  • Show the property to brokers and prospective buyers via open houses / virtual tours.
  • Review your showing checklist - understanding your role.
Offers And Negotiations 
Any offers pertained to your property will be sent to your agent who will then present and review all details including the benefits and risks. You will have the opportunity to either accept, counter or reject an offer based on its merits.
Agreement Of Purchase And Sale
Negotiations can take days to complete depending on how complex the offer is. If both parties have agreed to all of the terms of the offer and have signed the acceptance of the agreement, we are on the road to sold.
  • Discuss prior to offers received sellers response options to buyers offers; accept, reject, counter
  • Review offers submitted by buyers real estate professional and present offer based on offer direction.
  • Discuss and clarify proposed terms and conditions.
  • Negotiating; possible counteroffers.
  • Reach final agreement.
Final Steps - Managing The Transaction Through To Close
A pending sales agreement generally includes contingencies and special conditions to be fulfilled by the buyer and or seller by the deadline date(s) indicated on the purchase agreement. As your representative I will work closely with the buyers agent to help streamline respective contractual obligations associated with finalizing the sale getting you to "Closing Day!"
  • Deposit cheque into listing brokers trust account.
  • Forward copy of the agreement and all pertinent details of the agreement to the sellers solicitor.
  • Send copy of agreement to mortgage broker / bank, as requested.
  • Ensure that all contingencies and conditions in the agreement are met and duly waived is the goal.
  • Arrange with buyer and buyers agent any inspection by mortgage broker and or bank, building inspector.
  • Arrange if any extra viewings to satisfy conditions in the agreement.
  • Common closing costs to consider.
After-Sale Service
  • Help you find your next home.
  • Assist you with relocation, as needed.
  • Provide resources for other after-sale homeowner needs.
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Elizabeth Hobson Toronto Real Estate Agent


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